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Enhancing UX for Google PG Reviews
2023
"Applied Human Factors and Visual Ergonomics methods to enhance the skim reading experience of Google Reviews for paying guest houses and hostels."
Website Design & Branding
2023
"Designed the website and branding for a Pune-based client specializing in child psychology, incorporating customized illustrations related to child care, counseling, and parenting."
OPTIMA : A Fund Management Platform
2024
An Optimized Fund Management and Intelligent Allocation platform designed to streamline fund management processes within an MNC. Done as a part of design task for De-Shaw.
Tea Packaging & Design
2023
"Designed creative tea packaging featuring sewn-in tea bags from Assam, Darjeeling, and Nilgiri, presented in a beautifully illustrated travel notebook. Ideal for unique gifts and souvenirs."
Taana-Baana
2024
"Conducted extensive weaving as part of the Design Exploration Seminar for the final semester, including warping, winding, and weaving samples. Created a convocation scarf and studied the revival of Maheshwar handloom through field research in Maheshwar."
Service Design
2023
"Proposed solutions to empower semi-rural Indian women by improving service design, enhancing digital literacy, and fostering community collaboration for economic independence."
OTT subscription Journey improvement
2024
This case study analyzes Disney+ Hotstar's subscription drop-offs using data visualization, identifying friction points and proposing UX improvements to simplify navigation, increase conversions, and enhance user experience.
Boggle with Friends: Player Drop analysis
2024
Addressed onboarding issues, performed player drop off analysis and proposed various game experience enhancement for an online mobile game.
Green Care
2023
"Designed the UI/UX for a plant care app tailored for urban dwellers and apartment residents, focusing on helping users interpret plant signals. This project was completed as part of a design task for Air India."
Motion Graphics ( Work in Progress)
2024
I have recently decided to upgrade my skills. Here are some of the experiments.