This case study analyzes Disney+ Hotstar's subscription drop-offs using data visualization, identifying friction points and proposing UX improvements to simplify navigation, increase conversions, and enhance user experience.

"Developed 'Tactical Tiles,' a two-player board game where players strategically fill grid modules with tile-shaped pieces to enhance their understanding of grid concepts."

Addressed onboarding issues, performed player drop off analysis and proposed various game experience enhancement for an online mobile game.

"Designed the website and branding for a Pune-based client specializing in child psychology, incorporating customized illustrations related to child care, counseling, and parenting."

An Optimized Fund Management and Intelligent Allocation platform designed to streamline fund management processes within an MNC. Done as a part of design task for De-Shaw.

These digital illustrations showcase my versatility in different styles, from minimalist to detailed. Each piece reflects my ability to use color, composition, and storytelling to create visually engaging designs tailored to diverse creative contexts.

I have recently decided to upgrade my skills. Here are some of the experiments.

The app offers a subscription-based model where users can conveniently receive their daily meals tailored to their preferences.

"Applied Human Factors and Visual Ergonomics methods to enhance the skim reading experience of Google Reviews for paying guest houses and hostels."

"Conducted extensive weaving as part of the Design Exploration Seminar for the final semester, including warping, winding, and weaving samples. Created a convocation scarf and studied the revival of Maheshwar handloom through field research in Maheshwar."

"Designed the UI/UX for a plant care app tailored for urban dwellers and apartment residents, focusing on helping users interpret plant signals. This project was completed as part of a design task for Air India."

"Designed creative tea packaging featuring sewn-in tea bags from Assam, Darjeeling, and Nilgiri, presented in a beautifully illustrated travel notebook. Ideal for unique gifts and souvenirs."

"Executed a study through interviews and data analysis to explore the professional identities, challenges, and growth opportunities of cosmetic saleswomen in upscale mall environments."

"Conducted in-depth qualitative research to understand the work-life struggles of housekeeping staff at IIT-Bombay."

"Proposed solutions to empower semi-rural Indian women by improving service design, enhancing digital literacy, and fostering community collaboration for economic independence."

"Designed a game focused on underwater pollution as part of an AR/VR Exploration project."