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"Designed creative tea packaging featuring sewn-in tea bags from Assam, Darjeeling, and Nilgiri, presented in a beautifully illustrated travel notebook. Ideal for unique gifts and souvenirs."
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2024
These digital illustrations showcase my versatility in different styles, from minimalist to detailed. Each piece reflects my ability to use color, composition, and storytelling to create visually engaging designs tailored to diverse creative contexts.
Qualitative Research Method
2023
"Conducted in-depth qualitative research to understand the work-life struggles of housekeeping staff at IIT-Bombay."
Website Design & Branding
2023
"Designed the website and branding for a Pune-based client specializing in child psychology, incorporating customized illustrations related to child care, counseling, and parenting."
Enhancing UX for Google PG Reviews
2023
"Applied Human Factors and Visual Ergonomics methods to enhance the skim reading experience of Google Reviews for paying guest houses and hostels."
OTT subscription Journey improvement
2024
This case study analyzes Disney+ Hotstar's subscription drop-offs using data visualization, identifying friction points and proposing UX improvements to simplify navigation, increase conversions, and enhance user experience.
Service Design
2023
"Proposed solutions to empower semi-rural Indian women by improving service design, enhancing digital literacy, and fostering community collaboration for economic independence."
Boggle with Friends: Player Drop analysis
2024
Addressed onboarding issues, performed player drop off analysis and proposed various game experience enhancement for an online mobile game.
Green Care
2023
"Designed the UI/UX for a plant care app tailored for urban dwellers and apartment residents, focusing on helping users interpret plant signals. This project was completed as part of a design task for Air India."